Sheffield City Hall - the five40five podcast
When Sheffield City Hall wanted to promote their latest series of music events, they asked Lstn to produce a podcast that would introduce the concerts to a new audience...
Presented by Matt Wilkinson from London's Heart FM, the podcast gives a great introduction to the series. It was targetted at the listener who, whilst interested in music, may not have experienced a live classical performance before and who may find the idea intimidating. To help counter this, the podcast's content focussed on the relaxed nature of the event and included interviews with composers and musicians that communicated the excitement of a live music performance.
Click to hear podcast (or right click and select "save target" to download)